An All-Consuming Problem

Why We Should Care about Commercialization in Schools

In partnership with: Campaign for Commercial Free Schools

Kidoons partnered with CCFS (Campaign for Commercial Free Schools) to create this video about advertising and commercialism in schools. Through a combination of interviews and infographics, we build a compelling case for a commercial-free school environment, showing that the goals of education and advertising are incompatible. Though all schools face funding challenges, CCFS advocates for sustainable public funding, rather than corporate branding, logos and ads. We believe that kids, parents and teachers all want schools to be places for learning, development, and critical thinking - where being a citizen is more important than being a consumer. To find out more, or to have the CCFS come visit your school, please visit